Leads this month
312
15%
Cost per lead
$41
Lead → booked
38%
3%
Leads by source
Google Business132
Website forms88
Referral61
Door-to-door31
Estimate from roof measurements by address, win jobs with good-better-best proposals and financing, run the project and insurance claims, and bill deposit, progress, and completion draws. Built for roofing operators across Sonoma County — from a single truck to a multi-brand group.
Leads by source
Every roofing service you run in Santa Rosa — quoted, scheduled, dispatched, and billed in one place.
Measurement-based estimates with material tiers.
Quick quotes and scheduled crews.
Insurance and storm inspections with photos.
Add-ons or standalone jobs.
Phased projects with draws.
Line items inside the proposal.
Priority dispatch after storms.
Recurring roof inspections that auto-renew.
Santa Rosa and the rest of Sonoma County sit in wine country, where wildfire risk along the wildland-urban interface, older rural properties, and a mix of vineyard estates and small-town neighborhoods make defensible-space landscaping and fire-hardening work as central as any trade.
Snowbird season and summer storms whipsaw demand in Santa Rosa. Smart scheduling, recurring programs, and metered SMS keep roofing crews booked year-round.
Run roofing alongside your other trades across the metro on one platform — shared ops and billing, separate identities and territories.
Type a Downtown Santa Rosa or Petaluma address, pull the lot, and quote the program — no site visit to close a sale across a spread-out market.
Roofing operators across the Santa Rosa metro run on Home Service One. See all California markets.
See Home Service One on your own accounts — a 30-minute walkthrough, tailored to the roofing services you run. No credit card.
Request a demo