Leads this month
312
15%
Cost per lead
$41
Lead → booked
38%
3%
Leads by source
Google Business132
Website forms88
Referral61
Door-to-door31
When the forecast crosses your trigger, routes build themselves from seasonal contracts, ranked by priority. Crews capture timestamped completion photos, and the platform bills per push, per inch, or seasonal — automatically. Built for snow removal operators across Kent & Ottawa counties — from a single truck to a multi-brand group.
Leads by source
Every snow removal service you run in Grand Rapids — quoted, scheduled, dispatched, and billed in one place.
Triggered, billed, and proven per storm.
Billed each time a site is serviced.
Rate scales with accumulation bands.
One contract price billed in installments.
Separate line items per application.
Walk-behind routes alongside plow routes.
Priority sites with SLAs and photo proof.
Density routes for driveways.
West Michigan's fastest-growing metro has turned former furniture-industry neighborhoods into an expanding suburban ring around Wyoming and Kentwood, with lake-effect snow off Lake Michigan adding a heavier winter workload than most of the state sees.
Snowbird season and summer storms whipsaw demand in Grand Rapids. Smart scheduling, recurring programs, and metered SMS keep snow removal crews booked year-round.
Run snow removal alongside your other trades across the metro on one platform — shared ops and billing, separate identities and territories.
Type a Downtown Grand Rapids or Kentwood address, pull the lot, and quote the program — no site visit to close a sale across a spread-out market.
Snow removal operators across the Grand Rapids metro run on Home Service One. See all Michigan markets.
See Home Service One on your own accounts — a 30-minute walkthrough, tailored to the snow removal services you run. No credit card.
Request a demo